ST. LOUIS and ROCHESTER, N.Y., March 11, 2009 -- Commercial printers that embrace
digital technology and automated workflow tools will be able to advance in an
increasingly competitive environment, according to Gabriel Group, a provider of
data-driven mail and print communications. Looking to stay ahead of the competition,
Gabriel Group has automated complex tasks including color matching and prepress
file preparation with Xerox Corporation's digital print systems and workflow software.
Gabriel Group, based in St. Louis, has quadrupled its revenue during the past
four years, fueling that growth with technology investments that increase efficiency
and reduce costs associated with manual touch points. The company's most recent
additions include the Xerox iGen4™ Press, FreeFlow™ Print Server,
FreeFlow™ Process Manager and FreeFlow™ Makeready software applications.
With the installation of the Xerox iGen4, Gabriel Group also included the ORIS
Press Matcher Pro and ORIS Certified Proof solutions. The ORIS solutions, from
Xerox business partner CGS Publishing Technologies International, provide Gabriel
Group a means to highly accurate color management between its new iGen4 and
existing Xerox iGen3™. The solutions also integrate with FreeFlow Process
Manager enabling automation for a seamless and "touchless" workflow.
"In competitive times, automated workflows are a necessity - you have
to maximize productivity to stay viable," said Bill Ziercher, vision leader
and chairman, Gabriel Group. "Companies left standing five years from now
will be those integrating digital technology with automated workflow."
Gabriel Group eliminates steps in the production process by pairing Xerox digital
technology and software with its proprietary G3 Marketing Solutions - a set
of Web-accessible tools to help clients manage marketing assets. Job submission
through printing and finishing is automated and requires minimal operator involvement.
The company also recently added the Xerox Nuvera™ 288 Digital Perfecting
System to print statements, books and direct-mail pieces with variable data.
Gabriel selected the black-and-white press to handle a variety of substrates
and produce crisp images. For example, the Xerox Nuvera system is used to print
jobs in Chinese, where image quality is critical because extra dots and lines
can change the meaning of content.
Gabriel Group is also gaining efficiencies with the job management tools within
Xerox's FreeFlow software - which simplifies the set-up of print jobs and automates
file preparation, layout and editing process.
About Gabriel Group
The Gabriel Group, headquartered in St. Louis, offers a full suite of print
and mail production services for commercial mailers, advertising/direct marketing
agencies and nonprofit fundraising companies.
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